Christopher Commercial is excited to be working with a Boston based client, Iora Health, that is entering into the Triad market. Iora Health will be opening three primary care clinics in Winston-Salem, High Point, and Greensboro on September 30, 2019.

The locations are Westridge Shopping Center in Greensboro next to Sprouts, Silas Creek Crossing in Winston-Salem, and Eastchester Shopping Center in High Point. Construction is underway on all three locations. Iora will open two other locations in North Carolina in Charlotte.

Iora Health is transforming health care, starting with primary care, and locally will be partnering with Wake Forest Baptist Health, Novant, Cone, and insurers to provide care on a value based payment model. Insurers support Iora’s vision that improving health begins with primary care. 

Partners will pay a higher fee that allows Iora’s patients to spend more time and receive personalized care from their physician in order to have better outcomes. Patients will also be given the opportunity to work with a health coach that assists with navigating the system, managing records, put together a care plan, and assist with appointments and behavioral changes. 

Iora Health has been a leader in the industry wide shift away from fee based services with a goal of reducing costs. This model results in lower hospitalization rates, emergency room visits, and readmissions. 

Cindy Christopher has enjoyed working with this healthcare client as they expand in the Triad Market. 

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